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SUNWAY  UNIVERSITY  COLLEGE
Co.No.: 146440-K     JPS Reg.No.: KP/JPS/DFT/US/B15
No. 5, Jalan Kolej, Bandar Sunway, Petaling Jaya, Selangor Darul Ehsan, Malaysia
Tel : (603) 7491 8622  Fax : (603) 5635 8630
http://www.sunway.edu.my


Chartered Institute of Marketing, UK, the recognised professional for executives engaged in Marketing Management, was formed in 1911. CIM is not only a membership organization but it is also the examination body controlling and administrating the professional examinations for the award of the Certificate, Advanced Certificate and Post-Graduate Diploma in Marketing.

The Post-Graduate Diploma in Marketing is recognised as a degree equivalent and given access to many MBA programmes.

Course Description
Foundation in Marketing / Introduction to Marketing /Introduction to Business Communications / Introduction to Management

 Certificate in Marketing (Externally Assessed)

  • Marketing Fundamentals
  • Customer Communications
  • Marketing Environment
  • Marketing in Practice

Advanced Certificate in Marketing (Externally Assessed)

  • Marketing Planning
  • Marketing Communication
  • Marketing Research for Information
  • Marketing Management in Practice

Postgraduate Diploma in Marketing (Externally Assessed)

  • Integrated Marketing Communications
  • International Marketing Strategy
  • Planning and Control
  • Analysis and Decision



 

June 06, 2006 10:26:29 AM      INDEX


 

 INDEX : University UniNew 17-3-2006
 June 06, 2006 10:26:29 AM